Haven’t We Met Before?
While shopping recently in a big chain retail store I noticed something peculiar. I viewed 3 different prepay phones and saw that the packaging was all very similar. Now the shapes and colors may have varied but the functions were all the same. Whether the product was in a clam or a box they all […]
Pass Me The Cereal Please
For at least the past 50 years breakfast cereal has come in boxes similar to the ones at left. They have been colorful and work to attract target consumers (most of them being children). On the boxes were games and information that helped to hold one’s interest while consuming the product and desiring more. As […]
Does Your Package Act As A Reflection Of Your Brand?
In looking at a package, I see a connection. At times the connection is directly to me and my persona. Other times to price points I may or may not be seeking at the time. And then I see connections to the product’s brand. It can be made through color, shapes and graphics. Here I […]
Artisanal Vs. The Little Guy
Recently I was shopping in the cheese section at a local grocery and noticed some big name brands, some artisanal selections and then the little guy brands. You know those products as the packaging is some very basic plastic wrap with a minimalist label on the front. It shows a company name, brief product description […]
Tea For You!
Yesterday a team from our office met with a client at a Starbucks to review some recent work and brainstorm on upcoming projects. Things went well and we accomplished quite a bit. While there, I spent some time looking at the packaging. Who doesn’t like to see what Starbucks offerings are available? There’s an array […]
Even If…
I was reading about new package design today and came across this one in the wine pouch arena. With all the new innovations in the marketplace for wine packaging (non-cork bottle plugs, screw tops, and box wines) I found this one to be an eye catcher. I was attracted by the elegant wine bottle with […]
Taking Time Out To Help Others
At Combined Technologies we find time to assist those in need through community service. Recently, our Dallas / Ft. Worth office, headed up by Tod Ramirez, spent the day working with Habitat For Humanity. Founded in 1976 by Millard and Linda Fuller, Habitat for Humanity International has built more than 500,000 quality, affordable homes and […]
Who Wants A Tall Cold One?
When I was a youngster I remember my dad drank Budweiser beer that came in a 16oz. can. Cold and frosty, it was poured into a tall thin glass and looked absolutely delicious. I thought Bud was king. Then I saw a commercial for Hamm’s beer. And then one for Old Style, and Meister Brau, […]
Reaction to Nutrition Facts From The Original Designer
Our most recent entry showed the new proposed design for Nutrition Label that would replace the present one seen on all food packaging. We thought it might be interesting to post some of the impressions about the new design from the person who created the present deign out in the marketplace today. The designer’s name […]