Getting your product to market-and ensuring it is noticed once it arrives-requires a collaborative force between production, supply chain, and packaging operations. Accordingly, advances in supply chain operations have the potential to revolutionize contract packaging. Here are some ways supply chain improvements are virtually transforming the contract packaging industry. Improving Communications through Better Tracking An […]
You have the perfect, most delicious cake mix ever invented, and you have the innovative, creative packaging to match. You might think you are all set and ready to take your product to market, but this may not be the case. Just because your product and packaging are phenomenal, this does not mean you are […]
You have worked hard to create a product that symbolizes your company and its goals. You’ve put years of trial, error, and money into making that product, and now you want to get it into consumers’ hands. If you want it to reach consumers in good condition – and still fresh – then packaging will […]
Today’s product packaging companies are more than just third parties you hire to do a job. In fact, in today’s day and age, your product packaging company serves as a vital part of your overall success. Here are some tips on packaging, warehousing, and fulfillment that will help you make better decisions for your company’s […]
Things change quite a bit over the years, and product packaging is certainly no exception. Over time, packaging changes to reflect consumer and manufacturer awareness of everything from shipping costs to ease of use. Here are some trends happening in the product packaging industry right now that may change the way you choose to package […]
When choosing the right product packaging company to suit your needs, it is always worth your time to consider the supply chain services that company offers, too. Proper supply chain management can benefit your business tremendously, allow you to focus your efforts on the products and leave the logistics to the experts. Here are some […]
If you have an excellent product that is better than your competitors’, you will need an innovative packaging concept to go along with it. After all, poorly-designed packaging does very little to grab a consumer’s attention and prompt him or her to buy. Here are four tips for creating packaging that not only suits your […]
It’s All in the Label: Counterfeit Wine and Its Telltale Signs Is that high-dollar 1922 bottle of chardonnay on your table really the wine you paid for? The wine counterfeiting business is ubiquitous; it’s thriving and making it difficult to determine the authenticity of your purchase. Wine collectors in the U.S., China, and other foreign […]
Yes! It’s true. Millennials are set to make up 50% of the workforce this year. As their buying power increases, the way they experience your product’s packaging will influence their purchasing decisions. As packaging providers, we have to understand what they are looking for when they are faced with the option of choosing between your […]
This Product Packaging Is Crystal Clear You’ve got a great product. You know it. It’s time to let your consumers know it as well. Crystal clear packaging allows consumers to see what they’re buying and therefore makes them more likely to buy. In fact, it can influence a buying decision even more than your brand […]
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