When choosing the right product packaging company to suit your needs, it is always worth your time to consider the supply chain services that company offers, too. Proper supply chain management can benefit your business tremendously, allow you to focus your efforts on the products and leave the logistics to the experts. Here are some […]

If you have an excellent product that is better than your competitors’, you will need an innovative packaging concept to go along with it. After all, poorly-designed packaging does very little to grab a consumer’s attention and prompt him or her to buy. Here are four tips for creating packaging that not only suits your […]

Although many people are under the impression that all contract packaging companies provide ‘more or less the same products and services,’ this is not the case. This is why you need to ensure that you ask the right questions before agreeing to work with a company to provide your contract packaging requirements. Below are five […]

With the holiday season being right around the corner, many companies are starting to consider the option of using holiday packaging instead of their regular options. While this can be a fantastic idea to get your brand noticed by consumers at this time of the year, it is essential that this option be approached correctly. […]

A contract packaging company is one which provides an extensive range of packaging services, equipment and facilities. Clients can choose to have the company provide some or all of these options to ensure that they are provided with the correct types of packaging to suit their needs. Some of these companies focus on one specific […]

Although very few people give their food packaging a second thought, it is crucial to choose the right products according to the type of food that is being packaged. As a result, you need to ensure that you hire the right contact packaging company to provide these products. Below are a few tips to help […]

Installment number 4 brings us a perspective from New York branding expert, Debbie Millman, President of the design division at Sterling Brands.   Debbie Millman has worked in the design business for over 25 years. She is President of the design division at Sterling Brands. She has been there for 17 years and in that […]

It’s All in the Label: Counterfeit Wine and Its Telltale Signs Is that high-dollar 1922 bottle of chardonnay on your table really the wine you paid for? The wine counterfeiting business is ubiquitous; it’s thriving and making it difficult to determine the authenticity of your purchase. Wine collectors in the U.S., China, and other foreign […]

Yes! It’s true. Millennials are set to make up 50% of the workforce this year. As their buying power increases, the way they experience your product’s packaging will influence their purchasing decisions. As packaging providers, we have to understand what they are looking for when they are faced with the option of choosing between your […]